How to Go Viral

Workshop | Friday 25th Feb | 9am-10.30am BST

So you’re a business trying to market yourself online.

But there’s so much noise on social media, and it’s harder than ever to stand out.

You’ve seen other businesses have viral success and ‘blow up’ overnight and wish it was you.

The problem is, you’re not quite sure how to make that happen. You have so many questions:

How often should I be posting?

What kind of content should I be posting?

Am I too old for TikTok?

What kind of topics should I be posting about that are engaging enough to get me noticed?

 What if I told you that I could teach you the exact theories that I followed that blew up my e-commerce business overnight?

I’m going to share how I generated £30k in sales over a three day period, saw me profiled by BBC News, Mail Online, Business Insider, The Express, The Sun, Zoella, Sheerluxe & more, got the attention of Selfridges and Oliver Bonas, and saw us work with brands like Candy Kittens, TikTok, Glossybox, Bramley, Nails Inc, Elizabeth Arden and Doughnut Time.

I want to help you!

With the Sassy Team

Lucy Hitchcock, E-commerce consultant & Founder of Sassy Digital and Partner in Wine.

Becky Elford, Digital and Content Executive

Sassy Digital is a small but powerful team. We work with e-commerce businesses with the main aim of maximising your e-commerce sales through branding, design, marketing strategy mixed with data. Lucy has over ten year’s experience in website, e-commerce design and social media management, and will lead you through the workshop supported by Becky “the design queen” Elford.

When and Where is the workshop?

Friday 25th February at 9am-10.30am BST

The 90 minute workshop will be hosted on Zoom, which will be emailed out to you the evening before the workshop.

What does the workshop cover?

During this 90 minute workshop, we’ll be teaching you how going viral can benefit your business, what makes viral-worthy content, the power of storytelling, and how to appeal to a wider audience with your content, how following trends can increase your organic reach and engagement and lastly what makes content viral-worthy.

We’ll also be answering the following questions:

  • I know I should be posting more videos but I’m not sure what to include?

  • I’m making and posting Reels/TikToks, but they don’t tend to get many views, how can I stay motivated to keep creating?

  • I feel unenthused by the quality of the content I’m putting out, how can I change this?

  • I get sucked into creating the same old content as everyone else, how can I stand out instead of blending in?

  • I’ve got lots of stories to tell around my business, but I don’t know exactly how to tell them?

  • I’m scared of success, and it’s holding me back from making content that will increase brand awareness and make me sales. How can I overcome this fear?

    How much does it cost?

    The workshop costs £95 (Inc. VAT)

    This workshop is for you if you:

  • are an e-commerce or services businesses who wants to give yourself the best possible chance of ‘blowing up’ on TikTok or Reels

  • want to work out exactly what kind of content your customers will resonate with

  • you’re lacking content inspiration and want to feel empowered to go and create

  • looking at other people’s small businesses and wondering how they’ve found success so quickly

  • want to go viral!!!

Do I need to prepare anything in advance of the workshop?

No! Just bring yourself, a pen and paper and we will take care of the rest! The workshop will be 60 minutes with 30 minutes at the end for specific questions.

Will the workshop be recorded?

Yes! The workshop will be recorded and sent out to you once the workshop has finished. If you’re in a different time zone/can’t make the workshop let us know if you have any specific questions for the Q&A, and we will try to answer as many as possible. We want you to get the most out of it that you possibly can!